The cashing-out consolidation of craft breweries continues with today's surprise announcement that Japan's Sapporo Holdings will acquire San Francisco's Anchor Brewing:
According to Keith Greggor, Anchor’s president and CEO, the move was a year in the making and the result of speaking with “many, many” larger breweries all over the world to find the right fit.
Anchor Brewing Co. is considered the leading pioneer of the craft beer movement, and is credited with reviving and modernizing some of today's most popular American beer styles. The price of the deal was not disclosed. Anchor Distilling, which produces spirits such as Junipero Gin and Old Potrero whiskey, is not involved in the deal and will become a separate company.
Anchor Brewing management said it did not specifically plan for a complete acquisition. However, to support the brewery’s long-term future and further international expansion (it currently distributes to 20 countries), it needed to relinquish full ownership to Sapporo.
When asked whether this deal jeopardizes Anchor’s “craft” designation, a commonly accepted definition dictated by the Brewers Association, the brewery’s executives did not seem concerned about that imminent debate, due to the brewery’s long history.
Well, yes, it jeopardizes the "craft" designation for the simple reason that Anchor won't be a craft brewer anymore, by definition. So, another one bites the dust. That leaves only about 5,300 other craft brewers in the U.S. Time to get drinking.